"Shifting Gears: The Rise of Homemade Cooking as Convenience Culture Takes a Backseat. A growing number of consumers are ditching the convenience of prepared foods and takeout, opting instead for the satisfaction of cooking from scratch. As concerns about the environmental impact, health risks, and rising costs associated with the convenience food industry continue to mount, many are rediscovering the joys of meal preparation at home. But what's driving this shift, and how will it impact the way we eat and live in the years to come?"
More shoppers are cooking from scratch again as prepared foods, takeout, and convenience meals just feel ridiculous and harder to justify.
