"Indian cuisine is experiencing a culinary renaissance, with a growing demand for authentic regional flavors. According to Chef Kunal Kapoor, a leading figure in the Indian food scene, the increasing popularity of pincodes - a term referring to the unique postal codes assigned to specific geographic areas - is a testament to this trend. As diners become more adventurous and eager to explore the diverse culinary heritage of India, restaurants are responding by highlighting their regional specialties. From the spicy curries of Kerala to the rich biryanis of Hyderabad, the rise of pincodes is fuelling a passion for authentic Indian cuisine that's taking the world by storm."
Pincodes growth reflects rising demand for authentic regional indian cuisine says chef kunal kapur ET Hospitality