High-tech kitchen robots and smart cooking appliances that promise to handle meal prep with minimal human input have struggled to gain traction in the U.S. market, despite their popularity in Europe and other regions. Unlike overseas where such devices have found a niche among home cooks, American consumers appear hesitant to embrace fully automated kitchen tools. The gap highlights differing expectations and behaviors around home cooking technology between markets. Industry observers suggest cultural preferences and skepticism about fully autonomous gadgets may be key factors behind the slow uptake.
Overly autonomous cooking tools and kitchen appliances have largely whiffed in the US market. While culinary robots like the Thermomix have made inroads in Europe and elsewhere, adoption in the US has ...