High-tech kitchen gadgets promising hands-off cooking have struggled to gain traction in the U.S., despite their popularity in Europe and other regions. Devices like the Thermomix, which automate mixing, cooking, and even recipe suggestions, have faced limited adoption domestically. Consumer skepticism and a preference for traditional cooking methods appear to be key factors holding back their widespread use. The gap highlights differing market expectations for smart kitchen technology between the U.S. and other global markets.


Overly autonomous cooking tools and kitchen appliances have largely whiffed in the US market. While culinary robots like the Thermomix have made inroads in Europe and elsewhere, adoption in the US has ...