"Cooking Up Failure: Why US Consumers Are Wary of High-Tech Kitchen Gadgets A wave of overly autonomous cooking tools and kitchen appliances has failed to gain traction in the US market, despite their popularity in other parts of the world. While high-end culinary robots like the Thermomix have found success in Europe and Asia, American consumers seem hesitant to adopt similar gadgets, leaving manufacturers to wonder what's holding them back. As the smart home trend continues to sweep the nation, it's puzzling to see why US cooks are resisting the allure of high-tech kitchen assistants. Is it a matter of cost, convenience, or something more fundamental about the American approach to cooking?"
Overly autonomous cooking tools and kitchen appliances have largely whiffed in the US market. While culinary robots like the Thermomix have made inroads in Europe and elsewhere, adoption in the US has ...
