"Beneath the Surface: The Long History of Shrinkflation A practice that has been dubbed 'shrinkflation' - where manufacturers quietly reduce product sizes without adjusting prices - has been making headlines in recent years. However, what's often overlooked is that this phenomenon is nothing new. In fact, shrinkflation has been a sly tactic employed by businesses for centuries, with evidence of its existence dating back to ancient Rome. As consumers continue to grapple with the effects of inflation, it's worth examining the long history of shrinkflation and how it has evolved over time to become a ubiquitous aspect of modern commerce."
Shrinkflation is the practice of reducing product size without lowering the price, but it has been around for centuries.
